Who We Are
"The biggest publishing company you've never heard of" - Fast Company, April 2014
We live in an information-rich, always on world. Constantly evolving technology enables easier, faster, and more robust knowledge acquisition and sharing. And that fuels an individual’s actions, beliefs, and influence.
Our fingertips can access almost limitless information, and our minds and souls yearn to be fed. Yet, too many companies believe a few blog posts, a Twitter account or an ad campaign will maintain visibility amid the perpetual torrent of data and conversation.
At SJR, we are pioneers – enabling companies to offer the knowledge and inspiration required to break through the clutter and have meaningful impact in the new communications reality.
We call it middleweight content.
What We Do
Original, custom, on brand and on message, middleweight content exists between the persistent flyweight buzz of social media and the overwhelming heavyweight intensity of white papers and advertising.
Done right, middleweight content transfers knowledge, delivers thought leadership, and owns innovation. It creates connective tissue between a company and its audience by offering engaging, shareable content people want to consume. And it builds interest and support by providing valuable insights and relevant information every day.
Whether editorial or multimedia, middleweight content is the new currency of digital marketing – a powerful tool to help every company meet its communications objectives.
The creation and dissemination of middleweight content is our forte above all else.
How large is the company?
Currently Group SJR is 65 people. This includes writers, editors, PR specialists, market researchers, account managers, designers, photographers, videographers and developers.
Where is SJR located?
Group SJR has headquarters in both the United States and Europe. Our U.S. headquarters are located on 21st Street in the Flatiron District of Manhattan. We're just a few blocks away from the N, R, F, and M train stops on 23rd Street, along with the Flatiron Building, Madison Square Park, Shake Shack, and Eataly. We curate an extensive Google map of the best places to eat in the area, which you will earn the right of access to should you join our team. Our European team is headquartered in London’s Clerkenwell, among a variety of design and tech agencies as well as publishers, and with easy access to various tube lines.
Does SJR have an internship program?
Group SJR accepts college students and recent graduates to our 12-week internship program, which has sessions in the summer, fall and spring. We're looking for creative people who are ready to jump right in and start working alongside our various teams. If you're passionate about digital media, have a willingness to learn new things, and can thrive in a fast-paced environment, we want to hear from you. Email [email protected] for more information about the program.
What is the company atmosphere like?
We chat and joke around while simultaneously getting a lot of good work done. We find that some of our best ideas come while eating snacks at someone else's desk. We regularly have office parties and happy hours, which are great for taking photos of tipsy coworkers (which are then posted on our secret office Tumblr).