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Brand Narratives & Storytelling Strategies
At SJR, we define and shape best-in-class brand narratives that allow companies to stand out and connect with their audiences. An effective brand narrative clearly communicates a company’s purpose, values, and personality across marketing campaigns and is woven through all touchpoints for consistency. Our storytelling strategies always ladder back up to a company’s business objectives.
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Let’s talk about working together. We’d love to help shape and share your unique story.
We leverage our journalistic mindset and creative intelligence to craft relatable, engaging stories that bring brands to life, evoking emotions and resonating with target audiences.
Brand narratives can be expressed through
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Origin stories
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Highlight reels
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Customer journeys
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Case studies
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Other innovative formats
Powerful brand storytelling is both a science and an art
We have proprietary AI-powered tools for identifying audience needs, and we use that data to shape and refine brand narratives and content.
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Try any of these three ways to engage and learn more.
Work with us
Brand recognition, demand generation, issues management or thought leadership... We’ll find the right stories to meet your needs.
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Work with exciting brands, meet sophisticated audiences, address challenging issues and deliver quality storytelling.
